2020 has finally come and gone and with it, I decided it was time to be out with the old and in with the new. I've been doing a lot of thinking about my own branding lately and how exactly I'm trying to represent myself as a professional to not only potential employers but also myself and the general public. I've been using a coyote motif in the gaming community for years and I've finally decided to officially adopt it across the board. Coyotes have a lot of meaning for me personally and are often reflecting in my fine art, so it just seemed like a natural step to go from my old "hook" logo to a coyote one. The "Hook" was done my senior year of college back in 2012 and I was pretty proud of it at the time. I was trying to become a video editor and I thought tying in how stories needed hooks with the J of my first name was clever as h*ck. But it's 2021 now and I've grown a lot since I was a college graduate. I've had clients near and far